Being environmentally conscious means not only being aware of the impact you and your actions have on the environment but also actively being more aware to ensure your impact is minimal. This applies to everything you do, whether driving to work or school or selling bottled water. For the consumer, this can mean many things. This could mean cycling or walking to work instead of driving or taking public transport. This may mean switching to low-flow toilets and showerheads to reduce excess water use. Maybe it even means driving a hybrid or all-electric vehicle and buying carbon credits for things you just can't avoid. Sometimes it can be easy to know which bottled water company to choose because they have the least impact on the environment.

If you are a business, being environmentally conscious means doing everything you can to make the greenest product possible. Although Nature is resilient and forgiving, it is most easily damaged by corporate interests eager to capitalize on their opportunities. This means investing in the right technologies and methods so that the product you repair and sell or produce continues to be available to consumers.

Benefits of Further Development ~ 

• As you continue to focus on being greener, you begin to see more value. Recyclable materials are becoming much more attractive than cheaper disposable ones, although the eco-friendly option can be more expensive. On the other hand, you also use more renewable and recycled materials, so your lifestyle often becomes cheaper at the same time. This can often even out many of the differences between eco-conscious things and alternatives. From a business perspective, becoming more eco-conscious can save you a lot of money in the long run. For example, bottled water companies that collect spring water need pumps and tanks to pull the water up from the ground, where it is stored, processed, and then bottled. The same company that produces bottled water probably uses a regular plastic water bottle, which is convenient and affordable for the consumer, but often comes with other costs.

• For example, the equipment that inflates and fills the bottles requires maintenance. , and hot plastic can leach harmful chemicals into the water anyway. Then water bottles are simply thrown away in more than 90% of cases, so no recycling initiative comes back. Then the company has to buy more plastic bottles, refill them, and so on, and the cycle simply repeats itself with more plastic bottles. 
• The benefit of becoming more environmentally conscious is that you immediately become more attractive as a consumer and as a business. It is no secret that more and more people are waking up to the reality of climate change, and we are seeing these effects more and more in our daily lives. Those who are aware of the impact of positive actions by others tend to patronize businesses they know are making an effort, while businesses that are making an effort do so because they care and want to offer a more responsible alternative.

Green steps for you ~

Big companies are taking steps to ensure their companies are doing their part to reduce their carbon footprint, but there are ways everyone can treat our planet better. Not only are these things more environmentally friendly, but they're also a great way to save money.

1. Consuming less:

One of the hardest but most rewarding things you can do is to reduce your household consumption. Junk sales or the hottest new gadgets may seem like a must, but none of them are necessary and most of these products don't get much use.

2.Recyclables vs. Disposable:

Think about how often you buy something and throw it away on the same day. Disposable cups, bottles, grocery bags, and food containers are just a few of the many single-use items that end up in the trash, but end up filling our landfills and oceans with plastic. The good news is that for every single-use product, you can find at least one permanent solution. Switching to reusable items instead of the convenient disposable version will save you so much money and reduce the amount of waste you create.

3. Recycle:

They say one person's trash is another person's treasure. Whoever coined this phrase knew an older way of protecting the environment: 'Recycling things'. Use your arts and crafts skills to be more environmentally friendly.

Eco-friendly versus sustainable ~

• The color green is no longer relevant to the meaning of the term. These days, it's commonly used in casual conversation to refer to nearly anything that helps the environment, including movements, buildings, and fashion. Not quite as inclusive as eco-friendly. It indicates that something is not bad for the environment. However, the most accurate phrase used here is "sustainable," which refers to a broad range of problems and actions that, in the opinion of the UN, do not jeopardize the ability of future generations to satisfy their requirements.
• Sustainability brings the future into focus. It indicates that the product or activity is having positive effects on the environment, society, and economy while not depleting natural resources or polluting the environment. Yes, this one term encompasses all of these qualities. Sustainability is held to far higher criteria than "green" and "eco-friendly." Green products and eco-friendly activities are examples of sustainability, however sustainable does not always equate to green. For example, a product manufactured from renewable resources may be deemed green, but it may not be deemed sustainable if a life-cycle study reveals that it consumed a lot of energy to manufacture and transport to you, and if there is no appropriate method for disposing of the goods after use.

Eco-conscious companies & Brands ~

Some companies strive to create an eco-conscious product that is recyclable and renewable from source to destination. They ensure that their collection methods are not only sustainable and low impact but that their packaging and distribution network is also geared towards environmentally conscious operations.

6 eco-friendly brands in India ~

1. Mush:


The Mush Bathworks collection has been specially crafted for a rich bathroom experience. Mush Bathworks has created luxurious bath linen made from Bamboo Viscose which is super absorbent, antibacterial, and anti-odour. Every piece of our Mush Bath linen is carefully made with 100% Bamboo Terry loops to ensure quick drying with a silky experience on the skin. 
 

2. Mamaearth:


One of the most popular organic brands is known to recycle and reduce its plastic usage and plant more than 2,000 mangroves and trees. The company started when Ghazal Alagh and her husband were expecting their first baby. Initially, this brand was curated to target newborn babies and new mothers, but eventually, it expanded its reach and product range over the years. MamaEarth is all about gentle ingredients with no harsh chemicals. The all-natural baby essentials kit from MamaEarth is what every new parent wants for their little one. This best-seller is perfect for babies’ sensitive skin. 

3. The Better Home:


TheBetterHome’s mission is to provide safe, healthy, and non-toxic home care products. TheBetterHome is a brand that helps create safer and healthier homes through their everyday choices. It provides people with high-quality, environmentally sound, and sustainable cleaning solutions bottled in recycled plastic bottles. They believe that people should always be aware of what they are putting into their homes, as it directly impacts the environment and the health of those who inhabit it. 

4. Nua:



A promise is a promise. And they made one to the customers when Nua was born: to give you uncomplicated, clean & holistic 'periods care' through a wellness platform with great products an impactful community, and personalized experiences. Nua includes a bunch of people who aim to create simple yet effective solutions for your everyday wellness needs. It believes in the power of positive thinking and all the beautiful things it can do for our minds and bodies. 

5. Mio Borsa:


Mio Borsa believes in staying up with the latest trends while keeping up with the latest technology & fashion trends. Mio Borsa is a fashion brand that Pallavi Behl founded. The brand offers a wide range of vegan and cruelty-free bags for women, men, and kids. It was started in 2016 by Pallavi Behl, and she wanted to create something that would be different from other brands out there. 

6. Neeman’s:


Neeman’s shoes are here to leave their footsteps in the world of comfortable and fashionable footwear. It eliminates the idea of wearing heels and uncomfortable shoes just to be a part of the trend. Instead, Neeman’s as a brand has curated a plethora of vegan and cruelty-free shoes that give you comfort and also amp up your personality. This brand believes in eco-friendly processes and makes everything using natural and renewable fabric that would be soft and light for your feet.

There is an urgent need to direct some efforts toward protecting the environment and stopping further degradation since environmental concerns are growing daily. Targeting environmental challenges responsibly is the goal of several companies and environmental businesses. Both the environment and India's eco-friendly entrepreneurs stand to gain from this scenario. While environmental startups work to address and resolve environmental challenges, international investors and admirable ideas also contribute to the development of the nation's economy!