One of the most overworked nations in the world, South Korea has young people who are said to be lonely and burned out. How are they managing their day-to-day stress, then? The response can really "rock" you. 

Adults in South Korea are adopting pet pebbles as a strange new fad to help them cope with loneliness and stress at work. Originally intended as a novelty joke gift in America in the 1970s, this item has found a new use on the other side of the globe thanks to advertising executive Gary Dahl. Pet rocks are becoming more and more popular in Asia, which is a change from their absurd beginnings. Rather, they are seen as a way to lessen the prevailing feelings of weariness and loneliness in South Korean culture. This resurgence of interest in stones is consistent with cultural allusions, such as the stone slab that serves as a symbol of wealth and luck in filmmaker Bong Joon-ho's critically acclaimed film "Parasite."

Following the COVID-19 epidemic, stone collecting has become more appealing, albeit in a more contemporary way. Smaller stones, sometimes known as "pet stones," have become the preferred choice for people looking for company. In a world where people are becoming more and more alone, these nicknamed rocks and personalized trinkets provide some sense of solace and camaraderie.

Suseok's meaning and importance ~

The idea of "suseok," or scholar's rock, which was revered for its lucky properties during the Joseon Dynasty, is essential to understanding this phenomenon. Suseok, which was once associated with wealth and sophistication, acquired appeal in the late 20th-century economic boom in South Korea. But its current comeback is linked to a change in attitude, going from being seen as a sign of riches to a comfort in the face of contemporary difficulties.



Pet stones are often personified by their owners, who treat them much like traditional pets. Owners frequently share photos of their pet stones on social networking platforms, sometimes giving them nicknames, creating beds for them, dressing them up, and treating them as if they were living beings. This phenomenon has gained traction, as evidenced by the increasing number of artistic posts on platforms like TikTok showcasing decorated and cared-for pet pebbles. The burgeoning popularity of pet rocks on social media has expanded the market for these unique companions, making them accessible to a wider audience.

Takeaway on social issues ~

Burnout and loneliness are not new problems in South Korea, where stresses from the job and financial hardships are major contributors to the problem. The number of single-person families is increasing, and there is a culture of overwork, which highlights the need for creative solutions to address social issues. Pet pebbles have many health advantages rather than just symbolic meaning. When engaging in artistic expression, communication, or tactile interaction with their pet rocks, many South Koreans report experiencing a sense of peace and calmness. When combined with the rhythmic act of painting or decorating, the tactile experience of using a smooth stone can be incredibly calming and contemplative, offering much-needed relief from the strains of everyday life. 

The use of pet stones deviates from customary stone-collecting methods and reflects a contemporary strategy for promoting mental health and overcoming loneliness. Pet pebbles provide a concrete source of solace and company in an increasingly digital environment as South Koreans manage the intricacies of modern living.