A small business in France has made a breakthrough in the fight against indoor air pollution by creating genetically-enhanced houseplants that can remove indoor pollutants up to 30 times more effectively than regular houseplants.

Neoplants, the company behind this innovation, recognized the need to address the presence of volatile organic compounds (VOCs) in households. These compounds, found in items such as paint, treated wood, and household cleaners, can lead to health issues like inflammation and irritation.

By modifying the genetic makeup of houseplants, Neoplants have enhanced their natural ability to absorb and process pollutants like formaldehyde. The modified plants no longer store the toxins but instead convert them into plant matter. This breakthrough also improves the plants' microbiome, enabling them to more efficiently absorb and process VOCs.

The first product from Neoplants, called the Neo P1, is a Devil's ivy plant that comes with a custom-designed tall stand to optimize its air-cleaning properties. Initial tests conducted by the Ecole Mines-Telecom of Lille University showed that the Neo P1 is equivalent to having 30 regular houseplants in terms of air purification effectiveness.

The founders of Neoplants aim to provide a sustainable solution to indoor air pollution while reducing the burden of maintenance for plant owners. The Neo P1 is expected to be available for delivery in August 2024.

With the growing awareness of environmental issues and the importance of clean indoor air, these 'superplants' offer a promising solution. By harnessing the power of genetic enhancements, Neoplants is paving the way for a healthier and more sustainable future.