"Dream, Dream, Dream! Conduct these dreams into thoughts, and then transform them into action."
- Dr. A. P. J. Abdul Kalam
29 Oct 2023
Eco India:
In partnership with Rotary Pune and the Kagad Kach Patra Kashtakari Panchayat (KKPKP), Solid Waste Collection and Handling, a wholly-owned cooperative of independent waste workers based in Pune, launched the "Red Dot campaign" to assist waste pickers in avoiding health risks associated with improperly handling sanitary waste.
Through this campaign, SWaCH is fundamentally managing sanitary waste and will keep putting pressure on the relevant parties to implement appropriate sanitary disposal systems. In Pune, SWaCH collects 650 tonnes of waste every day, of which 3–5% includes sanitary waste (pads and diapers), according to a research the organization conducted. The garbage pickers become seriously exposed to work hazards when they have to separate 20 tons (or around 20,000 kg) of sanitary waste per day.
The campaign's aim is straightforward: Trash managers advise homes to separate their sanitary waste and label their paper bags or packets with a noticeable red dot to indicate that this type of garbage needs to be handled differently. Next, the garbage is delivered to a waste-to-energy facility.
More Awareness Among Middle Class Strata of Society :
Pune: Despite three years of increased public awareness, upper-class individuals continue to neglect the Red Dot Campaign for sanitary napkin disposal. The people who really adhere to it are those who reside in communities where middle-class residents predominate.
Consciousness grew:
The director of SWaCH, Aparna Susarla, disclosed that in 2017, they had two or three phone calls inquiring about this campaign; today, they received twenty-five. She added, "The sales of bags have also increased." The bags cost Rs 60 for a pack of 30, and they already have a red dot on them.
Due to the fact that SWaCH waste pickers are being trained to perform intensive door-to-door outreach on the subject, residents who do not support the Red Dot program may soon receive a knock on their door!
The campaign is being held in tandem with a one-year training program designed to increase the advocacy skills and sanitation knowledge of SWaCH personnel.